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Forced to pay a rupee extra!
Written By begeprasad - 20 July, 2009
Civic amenities Bangalore consumer issues Complaint
Most of us have experienced this at times, for me though it's a daily thing. What am I talking about? Yes it's about nandini milk/curd etc. No matter what time i go visit a shop for purchasing milk/curd, the shop keeper demands a rupee extra on the MRP printed on the pouch. I have tried telling him, argued with him, but nothing works. And I have observed that this is the case in 99% of the shops (except nandini milk booth) I know it is against the law to charge more than the MRP printed but how and where do I complain and on whom should I complain, as this is the case all over karnataka. the same goes with any soft drinks you purchase. when you ask, they'll say they charge extra becasue they refrigerate the product!
How does one solve this. I have no other recourse as of now, as the nearest nandini booth available is also charging that extra rupee if you happen to go to him say about an hour or so after he gets delivery of milk from nandini. please advice.
Thanks
COMMENTS

Rithesh - 20 July, 2009 - 14:17
@VKM
The cost of electricity as well as other over head costs are included in the MRP (you can cross check that with KMF). Law states that is a crime to sell anything above the MRP (milk or alcohol). The problem is most of us can afford Rs.1 and would rather give up that extra rupee than argue with the shopkeeper. But in the process, since we do not raise our voice, the people from the poorer segment of the society (for whom, even a rupee would matter) are also forced to pay this.
The best thing would be to boycott these stores and rather buy from retail chains.

MRP is till the product is delivered - franchisee survival?
Vasanthkumar Mysoremath - 20 July, 2009 - 14:41
@ Ritesh,
Consumer Zindabaad. - holistic thoughts.- what about value added services?
Franchisee survival is through the few paises he gets per packet sold so long as consumer patronise for his deliverables of good product.
The second part of sour curds holds equal value and renders him jobless
The ball is in the court of the consumer
- Consumerism also prescribes that we should get bills for products purchased. I hope Mr.Ritesh is demanding and obtaining a receipt for his milk/curds packet or is sale of milk and curds exempted from taxes - please enlighten me.
- Vasanth Mysoremath

s_yajaman - 20 July, 2009 - 15:58
This is not a Suggested Retail Price. In this is included the retailer margin of anywhere between 10-15% which is meant to cover the cost of doing business and help him make profits. A retailers ROI depends on how many times he can turn over his inventory each year. If e.g. he carries 10 days of inventory and makes 1.5% net margin his ROI wil be close to 54% p.a. on his working capital.
Home delivery is a different story and can be charged separately. However many retailers do it for free as part of customer service.
Srivathsa

Please read my previous comment
Rithesh - 20 July, 2009 - 16:00
@VKM - for your benefit, i re-quote from my previous comment -
The cost of electricity as well as other over head costs are included in the MRP (you can cross check that with KMF)
To make it even more clearer - the MRP includes "the value added service" of storing it in a refrigerator and also accounts for damaged packets (soiled or soured).
I dont understand your rhetoric of bill and blah blah blah, please call any KMF office/diary, they will "enlighten" you. PERIOD.

There is nothing called "free lunch" in this world.
Vasanthkumar Mysoremath - 20 July, 2009 - 12:58
Nothing is free in this world. To be born also we are charged and to be burried also we are charged.
Paying One rupee for reasonably fresh refrigerated curds packet is not a big deal because even beggars look at you sarcastically if you give them one rupee, and incidentally, if the dealer had kept the same in the hot sun and delivered a packet of sour curds, you would have posted the same on Praja.. Or else, arrange some free electricity for him.
From your profile, I find that you want to be a 'successful entrepreneur.
For a start, my sincere suggestion is, become a franchisee of Nandini Milk Parlour and find answers to your questions floated above and also become a successful entrepreneur.
- OK shoot
- Vasanth Mysoremath
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