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'Take the Bus' Campaign in News Media
Written By kbsyed61 - 19 January, 2010
Bangalore BMTC Bus Transportation public transport Bus Day Links
As expected, slowly 'Take the Bus' campaign is getting highlighted in News media. In coming days we will see more coverage in mainstream media. BMTC sources inform that there are plans for publicity via radio as well. Watch out then for Bus day news in the papers.
I am creating this thread for us to share these news items. Please post them here. And ensure that you give necessary source info and credits where it requires.
Note: Don't copy the full news items, rather just post the link and few lines of what is reported.
COMMENTS
Mid-Day carries bus day campaign news
kbsyed61 - 19 January, 2010 - 03:23
Source - Mid-Day
...Public transport service BMTC (Bangalore Metropolitan Transport Corporation) has taken a leaf out of the book of awareness creation gurus by marking a 'Bus Day' in its calendar to promote use of its services instead of private vehicles.
Now, the first Thursday of every month will be Bus Day, when several steps will be taken to woo techies, who are said to be major contributors to traffic congestion on city roads.
BMTC is focusing on two IT corridors, Hosur Road and the old airport road, for the first ever Bus Day on February 4.............
For more read here
BMTC Press Conference - Pics4news Report
kbsyed61 - 19 January, 2010 - 15:07
Courtesy - www.pics4news.com
http://www.pics4news.com/events/9816/BMTC_Press_Conference_on_Bus_Day.html
From bangalorebuzz.blogspot.com
kbsyed61 - 19 January, 2010 - 16:22
Sight, sound and smell from Bangalore carried this news item.
Coursey - http://bangalorebuzz.blogspot.com
"..."Recently, we had a meeting with IT companies. On February 4, we will formally have 'Bus Day' to promote public transport, especially to IT sectors. We are still in the process of reviewing new routes to them. We will finalise them according to the number of employees using the service," said K Vishwanath, chief traffic manager of the BMTC....
For more read here
Depending upon the feedback and commuter response to the pilot programme, the BMTC will extend the programme to all major corridors in the city. Every month, one day will thus be observed as Bus Day, said BMTC Managing Director Syed Zameer Pasha. The pilot project will serve as a test case to understand the needs of the commuting public for service improvement and also to raise awareness on public transport.
Mr. Pasha said the corporation was conducting a survey to invite suggestions from the public to make commuting comfortable through suitable arrangements. “What we envisage with the Bus Day is what we want for the future — more and more people travelling by bus. Therefore we request people to leave a little early and take the bus to work to enjoy a comfortable and quick commute by bus,” Mr. Pasha said.
BMTC Director (Projects) P.K. Garg and Director (Technical) S.K. Paramesh were present.
http://www.hindu.com/2010/01/20/stories/2010012058270300.htm
Vasanth - 2 February, 2010 - 06:08
When the bus day is nearing, BMTC website has gone to very old version and the information here is very misleading.
I don't know why BMTC is cutting cost and giving the development to some unreliable companies.
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